How to tell what’s most important to your success
I feel like I’ve been an entrepreneur my entire adult life. I can’t remember when I worked for anyone other than apprenticing to learn something about a business I was interested in pursuing.
This article also has a podcast episode:
During college I worked in fashion design and started…
It’s a question we never thought we would have to answer.
If you asked me 2 years ago if I thought Live venues would close and concerts would be no longer experienced in person, I would have said no way. …
How technology is changing music album launches today with Immersive art
We have seen immersive exhibits becoming a big hit in the art scene with the recent success of art presentations from Massimiliano Siccardi, the creator of Immersive Van Gogh — which sold over 3 million tickets in North America.
In fact, with so many people forced to interact online, technology…
Try These 7 Proven Tips that get music fans and curators to pay attention
Spotify can be a tricky mistress.
Getting started in music marketing is also very confusing to new artists because often your short term expectations are not realistic. This makes most artists give up after one release pushing them back into the studio to hide.
It’s time you learned the real…
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Why the Spotify discovery algorithm needs a huge adjustment
Spotify’s new paid discovery mode isn’t working out for Artists and music listeners because it creates a pay for play situation that blurs the line between honest recommendations and paid features taking further royalties away from the artists.
In addition, discovery Mode has attracted concern from the US Congress. The…
Why music award programming needs to adapt to different times
2021 MTV VMAs Viewership Plummets to Record Low Despite Performances From Big-Name Artists..
Why does it always take so long for TV networks to catch up with reality?Music award programming needs to adapt to different times if they are going to grab the attention of the music fans.
“The 2021 MTV Video Music Awards (VMAs) were unable to avoid the years-running viewership decline…
Musicians need to start thinking about diversification and handle their creations like a stock portfolio
Todays musicians need to be more savvy than ever before with their music portfolios. The internet has grown to become a massive network that runs deeper than ever imagined yet musicians still remain on the surface never looking past that glossy upper layer.
Listen on Podcast:
https://open.spotify.com/episode/261NdfDpuem1nd0cqL0beB?si=e6dce73de95247dc
Are you diversified?
How to know where to promote your music on the internet
There have been many changes to the music industry yet again this past few years. Apps are starting to move towards making music more accessible to creators, thus allowing indie music to become more visible in the same pool as popular mainstream musicians.
As a musician, you need to know…
How do I develop a fan base on social media? Where should I focus my Music Marketing efforts?
Musicians Question?
I want to develop a fan base that I can access and see outside of Spotify fans. Where should I focus my Social Marketing efforts? Do I have to make a choice on which platforms to use and use well? …
